Project
Wuling Showroom, Jakarta
Client
Wuling, Jakarta
"Sophistication and Sleekness across the showroom to reflect those of Wuling automobile."
PT SGMW Motor Indonesia, a subsidiary of SAIC-GM-Wuling Automobile, has collaborated with PT SPACElogic International Indonesia and chosen the team as their appointed design and build partner for the revamp of the Wuling Indonesia Showroom. This partnership marks a significant milestone, as this is the first Chinese automotive company to pioneer the establishment of a manufacturing plant in Indonesia.
Our team was entrusted with the responsibility of establishing new benchmarks in showroom design and management for Wuling in Indonesia, serving as the driving force behind the company’s aspirations. The project is based on the "Second-Generation Showroom Design and System" introduced by our team last year, aligning seamlessly with PT SGMW Motor Indonesia's products, services, and remarkable achievements.
The refurbished space showcases a sophisticated and premium design, embodying PT SGMW's prominent position in the local automotive industry, which emphasises renewable energy and intelligent technology. SPACElogic Indonesia has delivered top-notch design solutions spanning the entire Indonesian archipelago. Our comprehensive services encompass project facilitation and management, design development, tailored production, and integration of audio-video and information technology (AV/IT) software.
Wuling’s lineup has transformed the landscape of automotive showrooms in Indonesia with innovation and excellence, setting the stage for the future of automotive retail.
Country
Indonesia
Type
Interior Design
Industry
Automobile
Year
2023
Size
1,086sqm
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