Project
Prudential Sky Signage, Prudential Tower
Client
Prudential
Positioned atop a skyscraper, Prudential’s sky signage serves as a potent tool to enhance brand visibility and prominence. Our team meticulously crafted the 3D sky signage to look striking both in daylight—showcasing sharp, clear design—and transforms at night, by illuminating the skyline with vibrant hues and luminosity, capturing the attention of passersby at any hour.
Throughout every phase of the installation process, from fabrication to final placement, we adhered to rigorous regulatory standards mandated by local authorities. This commitment to precision and compliance ensured the successful integration of the sky signage into the urban landscape while upholding safety and quality standards.
The result is a striking display that not only elevates Prudential's brand recognition but also contributes to the dynamic visual identity of the cityscape.
Country
Singapore
Type
Signages and
Environmental Graphics
Industry
Financial Services
Year
2014
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